We are
We are
Collaborative
We co-create solutions to critical challenges faced by the Indonesian people, enabling Indonesia to thrive as a prosperous and lestari society.
Our Values
We embrace Indonesia's rich diversity of people and nature as the nation's greatest asset. By fostering collaboration among these diverse communities and drawing inspiration from our surroundings, we aim to discover pathways toward a lestari (sustainable) future.
This belief is woven into our everyday values:
Lestari
for All
In Bahasa Indonesia, "sustainability" is often translated as "keberlanjutan," derived from "lanjut" (continue). Many Indonesians struggle to fully embrace this concept. Instead, we've chosen "lestari" as our key narrative because it resonates more deeply with Indonesian cultural and environmental values.
"Lestari for All" embodies our commitment to inspiring all Indonesians—across diverse cultures, beliefs, and religions—to rediscover and embrace lestari values.
Grounded
Optimism
Inspiring all levels of Indonesian society requires rational optimism. We incorporate scientific and design-thinking approaches into our work, believing that through collaborative and iterative processes, challenges can be overcome and progress is always within reach.
"Grounded Optimism" signifies a mindset rooted in evidence-based practices, reflecting our commitment to fostering prosperity through innovation and our collective ability to overcome challenges.
Local
Solutions
We co-create solutions to the problems we address by working closely with the communities we serve, using radical empathy to find the most effective answers. By prioritizing collective and localized action, we ensure our solutions are relevant, inclusive, and sustainable.
"Local Solutions" reflects our dedication to building agency within communities through actions deeply rooted in their everyday experiences and realities.
Climate Adaptation
As global temperatures reach unprecedented levels, climate change and environmental degradation are causing more frequent disasters. While these disasters affect everyone, they can devastate the futures and livelihoods of the most vulnerable.
We collaborate with communities to build awareness, resilience, and adaptive measures to combat the severe impacts of climate and man-made disasters. Our goal is to help them maintain sustainable livelihoods, live safely, and thrive together.
Circular Supply Chains
Waste has become a major concern for both health and the economy. It harms habitats, endangers wildlife, and can undermine societal productivity and economic stability. The accumulation of waste threatens sustainable growth by increasing public health costs and reducing economic opportunities in affected communities.
We collaborate with producers and businesses looking to reduce waste from their supply chains through a circular consumption approach. The target outcome is to minimize waste leakage into the environment and its threat to the community.
Community Wellbeing
Healthy and livable communities are key to Indonesia’s sustainable growth, making it crucial for us to address the root causes of community challenges and enhance its resilience. By improving infrastructure, promoting phisical and mental health, and fostering social equity, we can create a more resilient society.
We collaborate with community-based organizations such as nonprofits and social enterprises to experiment with solutions that can help improve long term community wellbeing. The target outcome is to cultivate communities that are healthy and resilient, with access to opportunities to thrive.
Lestari Economy
The current economic model, driven by relentless growth, leads to inequality and environmental degradation, neglecting the vulnerables and the planet. "Ekonomi Lestari" redefines prosperity by integrating a balanced approach where economic activities meet essential human needs and respect the ecological limits.
We collaborate with researchers and academia to redefine the economic model used for scaling sustainable solutions. The target outcome is to build resilient communities that thrive within a safe and just space for humanity and nature, ensuring sustainability and equity.
Impact Areas
We target key sectors to create sustainable, resilient communities across Indonesia.
Who We Are
We are a diverse collective of innovators and creators dedicated to discovering, exploring, and experimenting with pathways toward a lestari Indonesia.
What We Do
We create products, services, and experiences, and develop strategies that help scale sustainable pathways—all while addressing the challenges faced by Indonesians through our four impact areas.